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The old reference-based pricing is dead: How to restart the game with a new model.

The U.S. healthcare system has reached a tipping point. Companies like Amazon are now joining the healthcare industry in an effort to drive down the
ever-growing healthcare costs, and employers are now opting for a new way to manage their healthcare spend and are saving millions. Behind the current of these new healthcare approaches is a new
reference-based pricing model.

While reference-based pricing is certainly not new, the model has improved and become a surefire way for employers to change the game of rising healthcare costs by letting go of the belief in the discounts offered by traditional networks. Instead, they’re opting for an innovative reference-based pricing model that drives down employer costs and increases employees’ access to quality healthcare by negotiating fair-market pricing with providers and hospitals.


  • Ron Kirkpatrick
    LBG Advisors

  • Ray West
    Chief Growth Officer
    Maestro Health

  • Steve Kaltrider
    Senior Product Director
    Maestro Health