Maestro Health™ Appoints Two Healthcare Leaders to its Board of Directors

Highland Park, IL- November 19, 2014 –Maestro Health, an emerging industry leader in health exchange technology and service, today announced the appointment of Mr. Robert Natt and Dr. Peter Hudson to the Board of Directors. With over 50 years of executive leadership experience in healthcare, Mr. Natt and Dr. Hudson have led prominent healthcare organizations in successfully bringing innovative technology and service solutions to employers and consumers.

“Both Bob and Peter are renowned and respected industry leaders that have enjoyed enormous successes—and I’m elated that they have joined our Board of Directors,” said Rob Butler, Chief Executive Officer at Maestro. “As we continue our rapid growth as the market-leading private exchange technology, Bob’s and Peter’s in depth knowledge of employer needs and the consumer experience will be indispensable to us.”

Over the past 20 years, Mr. Natt has successfully led the growth and sale of several leading healthcare companies. Currently serving as Executive Chairman of Alegeus, Mr. Natt also served as CEO of PayFlex, the leader in healthcare and benefit payments, until presiding over its successful sale to Aetna in 2011. Prior to PayFlex, Natt pioneered the way for healthcare benefits debit cards while serving as CEO of MBI Benefits. Bob also held the position of CEO with Physicians Health Services, a leading Northeast Health Plan that he successfully took public and eventually sold to Health Net in 1998. His strategic vision of growth and innovation in the healthcare industry will be a vital asset to the advancement of Maestro’s unique private exchange solution.

Dr. Peter Hudson brings over 15 years experience founding and driving profitable business growth across multiple healthcare-related businesses. The latest and most notable venture was founding iTriage, the leading personal healthcare technology company, in 2008. Acquired by Aetna in 2011, iTriage was the first significant exit in the mobile health space and included a customer base that represented a significant percentage of the healthcare delivery system.

Dr. Hudson’s impact on the healthcare industry has not been overlooked being named one of the 12 Entrepreneurs Reinventing Healthcare in CNN Money (2012) and Colorado Technology Association Entrepreneurs of the Year (2013). Dr. Hudson was also an honored guest of the First Lady at the 2013 State of the Union Address representing healthcare technology as a major focus of the current administration. “Peter’s background and experience is the perfect addition to our board of directors.

Consumer engagement is a key element to our success, and Peter is nationally recognized as one of the best in this area,” said Butler. “The healthcare innovation experience of Dr. Hudson and the strategic vision of Robert Natt will be instrumental in helping us expand our footprint in the market as we launch the third generation of our benefits marketplace platform,” added Butler. “The overall perspective of these two industry experts will be invaluable to have as part of our leadership.”


About Maestro Health™

Maestro Health ( is the only technology-meets-service platform delivering the most complete, all-in employee health & benefits management solution for brokers and employers. Our broad client base ranges from small employers to Fortune 1,000 organizations. We offer integrated “one stop shopping” for the employer market, along with private labeled exchange solutions—enabling brokers to brand the offerings as their own. Headquartered in Chicago, IL, Maestro Health owns and operates a proprietary private exchange and medical TPA, which allows the streamlined integration of care management to drive down costs for employers. Our business model is built around the belief that employee benefits work better when they work together as one solution.

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