What does that mean?
“TOP HAT” brokers, are known for their experience, traditional mindset and focus on service. You see yourself as proactive in advising clients on new technology solutions, but there’s no denying that you think first in terms of tried-and-true benefits solutions and appreciate demonstrated ROI.
As more of a protector than an innovator, you may tread more cautiously compared with your “BOW TIE” and “(trail) BLAZER” peers, but “TOP HAT” brokers are increasingly interested in offering tools like benefits administration and online enrollment to clients.
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